SEO has become much more important this year than ever before and of course creating your website is essential but making sure people can find it has now become very important.
So what is SEO? SEO is basically a method used to improve all search engines like Bing, Google and Yahoo ability to see your site. They scan the entire web using what is termed ‘spiders’ and rate your website on a variety of factors such as how well your content has been written, the way your website has been laid out, the images used and many back end code tricks.
How can we help you improve your SEO score? Well firstly we will analyse and give your website a thorough investigation from first page to the last and record where the improvements are needed. We will edit your website which may involve generating further content and add essential code and other techniques. We then provide support and advice to assist the continual growth of your website search engine rankings.
A vigorous in depth research is carried out into what exactly your potential leads are searching for. Our findings will also help you form any online campaigns or advertising you wish to carry out.
search engines such as Google, Yahoo etc are incredibly sophisticated and automatically crawl your website periodically to extract information to form an idea of what your website is all about and also who may be interested in your content. We improve the web architecture in a way that is easier and quicker for Google to crawl your site and get useful information.
We will strategically use the newly discovered keywords throughout your website. We also ensure that your content is written in a way that is easy to read, good quality and have the correct keyword to content ratio.
Search engines love new content so one of the easiest way to achieve this is to update your blog as often as possible. We can help you achieve this by organising content writers to write relevant blogs.
Monthly reporting is provided related to your site traffic which is powered by Google. We can see how many people have been on to your site and how they got there. The in-depth suite of analytics provides inside into key information such as allowing us to see what search terms people have used to get to your site.